Day 175 | How to Increase Watch Time on YouTube Using End Screens | 100k Youtube Subscribers Challenge
How to Increase Watch Time on YouTube Using End Screens?
Welcome to Day 175 of my 100K YouTube Subscribers Challenge Report.
In this daily report, I track my results and reflect on what worked and didn't work.
Before the report, let me share one technique that worked for me.
How to Increase Watch Time on YouTube Using End Screens? How to add End Screens on YouTube?
- What is Watch Time on YouTube?
- Watch time is the total amount of time that viewers spend watching your videos.
- For new channels, we need 4000 hours of Watch Time in the last 12 months and 1,000 subscribers to make money from the ads.
- Is YouTube Watch Time an important ranking factor?
- With more watch time, YouTube is more likely to promote your channel through search and recommended videos, which in turn leads to more views.
- ~ https://www.socialmediaexaminer.com/4-ways-to-increase-youtube-watch-time/
- How to increase Watch Time on YouTube?
- There are 3 ways we can do right now
- Create Playlists,
- Use Cards, and
- Add End Screens.
- What is End Screen on YouTube?
- End screens direct viewers to something next at the end of your videos.
- You can add them to the last 5-20 seconds of a video.
- End screens allow you to promote up to four elements.
- How to add End Screens on YouTube?
- Sign in to YouTube Studio.
- From the left menu, select Content.
- Click the video you’d like to edit.
- From the left menu, select Editor.
- Click Add icon "+" to choose your end screen.
- You can add up to 4 end screen elements.
- Click SAVE.
- Find out more about End Screens from the YouTube Support page...
- https://support.google.com/youtube/answer/6388789?hl=en
- Will people watch your videos to the end to see your End Screens?
- That's another technique I will cover in another session called "How to Get High Audience Retention"
- Find out more about starting a profitable YouTube channel.
- Join the YouTube Masterclass organized by Sam Choo.
- https://samchoo.com/youtubemasterclass
- Here's today's challenge report - measured and tracked.
- 100K Youtube subscribers Challenge
- Yesterday - 21613 subscribers - up 7
- Today - 21629 subscribers - up 16
- Adsense revenue - slightly higher
- Affiliate Clicks - 21 clicks 2 orders
- Own products - 101 views and 16 downloads
- If you like this post, click the thumb up.
- Leave a comment or question below.
- Adrian Lee
- @AdrianVideoImage
- @VideoLane
Join the YouTube Masterclass
https://samchoo.com/youtube-masterclass-with-adrian-lee-and-sam-choo/
Previously:
- 7 ways to get more YouTube subscribers in 2021... https://youtu.be/xqdzUXLctm8
- How to research a YouTube video... https://youtu.be/ovXxTM0OcUA
- YouTube Thumbnail tip 2021... https://youtu.be/KR3DA1GPXfU
- Best mic for mobile phone video recording... https://youtu.be/28ondHKNPFs
- How to Use Capcut Video Editor... https://youtu.be/ocPiHtfsOwc
- How to Add Text to Video in Capcut... https://youtu.be/3oBhnkJYR70
- How to Add Audio to Video in Capcut... https://youtu.be/EYt2JmRKNfY
- How to upload a video to YouTube from your iPhone... https://youtu.be/p_cYXXGDk1A
- Adding transitions in Capcut... https://youtu.be/67EcCamU15Y
- YouTube Shorts Beta Test... https://youtu.be/7BfAtb5SeCI
- How to upload videos to YouTube from your Android phone... https://youtu.be/N28TCIp7I-s
- What's the next chapter in my story?
The Report
Here's today's challenge report
- measured and tracked.
The Main Challenge
Get 100K Youtube subscribers at https://YouTube.com/videolane
by the end of 2021
(or 270 new subscribers per day).
- Yesterday - 21613 subscribers - up 7
- Today - 21629 subscribers - up 16
- To do
- 👉This week's habit challenge.
- Done 0 of 2 YTVL videos.
Sub-challenge #1
Get 1000 Affiliate Clicks In the last 28 days
(and 20 Orders every day)
- Yesterday
- All - 108 clicks. 2 orders.
- YouTube - 19 clicks. 0 orders.
- 0 refund.
- Today
- All - 119 clicks. 1 orders.
- YouTube - 21 clicks. 0 orders.
- 0 refund.
- Overnight
- All - 7 orders.
- YouTube - 2 orders.
- To do
- 👉This week's habit challenge
- Done 1 of 3 new long-tail VL Pages...
- 👉Expand pages with sales with long tails. Mirror at bs and wp.
- 👉Repurpose top YouTube posts at Medium.com
- https://videolane.medium.com/how-to-use-zhiyun-smooth-4-smartphone-gimbal-28c82ec23350
- Thoughts
- Which video generates sales? Analyze the structure and repeat.
Sub-challenge #2
Get 1000 Views
in the last 30 days
(and 10 Sales every day)
- Yesterday
- 252 views.
- 16 downloads.
- 1 sale.
- Today
- 252 views. Same.
- 16 downloads.
- 1 sale.
- Where are the views coming from?
- 1. YouTube - 101 views
- 2. direct
- 3. blog
- To do
- 👉 This week's habit challenge
- Done 0 of 1 gumroad challenge.
- Complete the capcut course
- Reminder to self - Why am I doing this?
- Adsense and affiliate can shut down anytime, but I control the products I create.
- Redirect all AW's opt-in boxes with gumroad links.
- Gumroad is where I place my free and paid digital downloads. Eg. E-courses.
- Gumroad is faster to manage than AW when targeting paid or free followers.
- Eventually, cancel AW's US$179/year (S$250) subscription before renewal on Dec 2021.
- One more thing - Subscribers on Gumroad can choose to pay for a free download if they want to support me... See this post for motivation... https://adrianvideoimage.blogspot.com/2021/03/day-123-of-my-100k-youtube-subscribers.html
- The Secrets To Earning Money From YouTube (2021)... Https://Gum.Co/YTsecrets
- Also, look out for Gumroad alternatives to sell my digital products.
Sub-challenge #3
Get 100K followers
by the end of 2021.
- Yesterday.
- 57.8K followers.
- Today.
- 57.9K followers.
- To do
- 👉 This week's habit challenge
- Done 1 of 2 Tiktok videos
- What has Tiktok got to do with YouTube? New YT subscribers are coming from Tiktok.
More Challenges
More challenges may be introduced soon.
- Daily live stream for 30 days.
- 10K LinkedIn followers by the end of 2021.
- NFT experiment.
7 ways to get more YouTube subscribers in 2021
Let's look at the strategies that worked for SEO expert Brian Dean of Backlinko.com. (...and compare what I have done)
- Create power playlists organized by outcomes (okay let me do this)
- Publish videos longer than 10 minutes because they rank better (not true for my Channel but let's give it a go)
- Promote another video in the end screen (done that and still doing)
- Change The Branding watermark into a subscribe button (I have that but it's not a button so let's change it)
- Focus on quality not quantity (so far so good that's the way I do it)
- Reply to every comment immediately (I am doing this consistently)
- Write a compelling Channel description that includes the channel overview, the topics covered, who your channel is for, and a call to action to subscribe. (let's change mine)
...and 10 more! See the Backlinko blog post...
Join my YouTube Masterclass
Feel free to leave a comment or question.
See you in the next one!
~ Adrian Lee
PS:
What am I thankful for right now?
- It's a new week 😃 new challenge!
Is it the weekend yet? Let's clear clutter, spend family time, and complete what I have started before the new week arrives.
What do I need to see to be happy at the end of today?
- See all the 👉tasks above.
- iPhone 12 Pro Max longtail how-to videos
- Capcut course posting.
What did I learn today?
(LinkedIn-worthy thoughts)
What did I learn previously?
- Use these 10 query words in front of keywords when researching on Google Search... What, Who, When, Where, Why, How, Which, Will, Are, and Can.
- I am repeating my mistakes. Trying to edit my live videos and wasting time. Don't.
- Set habit goals instead of destination goals.
- Streaming and Youtubing is my lifestyle.
- Tiktok tip - If your account is getting a lot of views and you are not engaging with the comments, Tiktok will stop showing your videos to more people. So I started replying the all the comments that were left in the last 3 days.
- Whatever we post now will see fruits 3 to 6 months later. How long the fruits last depends on the topic.
- I can do one thing at a time. Cannot multi-task.
- Drop everything at 5 pm. Switch my mind to a different topic. Switchback tomorrow morning. 🥰
- Fold time. Inception method. Make a video in a video stream.
- The top three gimbals people are searching for DJI OM4, Zhiyun smooth 4, and Zhiyun smooth Q2.
- These are the topics with million searches. Other brand gimbal videos are slowing down my viewership.
- Should I buy the DJI OM4? Is the DJI OM5 coming out soon? The DJI OM4 was released in August 2020, so expect the DJI OM5 to be announced around August 2021. Buy DJI OM4. The number #1 talked about gimbal.
PPS: Journal
Testing this theory.
Secrets to grow your YouTube channel... Https://Gum.Co/YTsecrets
It's really about understanding the audience and the algorithm.
Secrets to grow your YouTube channel... Https://Gum.Co/YTsecrets
It's really about understanding the audience and the algorithm.
- Top 2 YouTube algorithms.
- YouTube is trying to predict what the viewer enjoys.
- YouTube wants to keep the viewer on the platform longer.
- The Fundamentals to grow your YouTube channel organically.
- Identify your audience. Who are they? What do they want? What do they like?
- Go to a popular YouTube channel in your niche.
- Go to the Video tab.
- Sort the video by popularity.
- Look at the most recent popular videos.
- This is what the audience likes.
- Spend time to read the comments.
- Comments are the Treasure Trove of information.
- Block out 20 minutes each day to read the comments on popular YouTube videos.
- Create a similar video on the same topic.
- Content research. What are people searching for?
- Use a free answerthepublic.com.
- Pick a question and make a video out of it.
- If you want to rank on Google, this is a great way to do it.
- The other useful tools for research are Tubebuddy and VidIQ.
- Or just use the Google search box suggestion list.
- Use these 10 query words in front of keywords when researching on Google Search... What, Who, When, Whee, h, How, Which, Will, Are, and Can.
- Traffic source. Where is the traffic coming from?
- Traffic comes from browse suggested, search, and external.
- The majority of traffic comes from browse and suggested.
- The second most traffic comes from search.
- Very little comes from external.
- How do we get our videos to come up in browse and suggested?
- You need a video with good content.
- You need an SEO title optimized for search. YouTube is the second-largest search engine in the world after Google.
- You need an eye-grabbing thumbnail. Big Words, big image.
- Description and tags. We can write up to 5,000 characters in the description. Write with keywords. Put in your contact information. Put links. Put information about yourself. Use descriptive tags. Tags for the people you serve. Don't use tags with famous names.
- Audience retention. How long do people stay on your video after they click on it?
- We want to have at least 50% retention.
- On average, shorter videos have a higher retention rate.
- Impressions and CTR.
- Impressions are when a video appears when someone browses YouTube or is suggested under another video.
- CTR is when someone clicks on the video.
- How do I get more impressions?
- If we want more Impressions we need to increase the retention.
- YouTube wants to keep people on the platform longer.
- Try to get people to watch more than one video.
- How do we increase the CTR click-through rate?
- Awesome thumbnails and SEO titles.
- Our goal is to have a 5 to 8% click-through rate.
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