Day 135 of my 100K Youtube subscribers challenge

 Today's agenda:

- The class

- Best mic for mobile phone video recording

- no battery required

- builtin earphones

- always with me





Yesterday's agenda: 

- Announcement - Pre-launch price for my new online course The Youtube Masterclass ... https://gum.co/YTMASTER

- 7 ways to get more Youtube subscribers in 2021... https://youtu.be/xqdzUXLctm8

- How to do research for a youtube video... https://youtu.be/ovXxTM0OcUA

- Youtube Thumbnail tip 2021... https://youtu.be/KR3DA1GPXfU


The Report

Here's today's challenge report - measured and tracked.



The Main Challenge 

Get 100K Youtube subscribers at https://YouTube.com/videolane by the end of 2021 (that equals 270 new subscribers per day 😱).

  • Yesterday - 21154 subscribers - up 15. 
  • Today - 21170 subscribers - up 16. 

Sub-challenge #1 

Get 1000 Affiliate Clicks In the last 28 days ( and 20 Orders every day)
  • Yesterday -  198 clicks. 9 orders. 0 from YT. 51 clicks from YouTube.
  • Today - 170 clicks. 7 orders. 1 from YT. 29 clicks from YouTube.
  • Overnight. 7 orders. 2 from YouTube. 

Sub-challenge #2 

Get 1000 Views at https://gumroad.com/adrianlee in the last 30 days (and 10 Sales every day)
  • Yesterday - 177 views. 21 downloads. 0 sale..
  • Today - 161 views. 22 downloads. 0 sale.
  • Where are the views coming from?
    • Blog, email, Tiktok, Youtube
  • What can I do to increase views?
    • Redirect all AW's opt-in boxes with gumroad links.
  • Reminder to self - Why am I doing this?
    • Gumroad is where I place my free and paid digital downloads. Eg. E-courses.
    • Gumroad is faster to manage than AW when targeting paid or free followers.
    • Eventually, cancel AW's US$179/year (S$250) subscription before renewal on Dec 2021.
    • One more thing - Subscribers on Gumroad can choose to pay for a free download if they want to support me... See this post for motivation... https://adrianvideoimage.blogspot.com/2021/03/day-123-of-my-100k-youtube-subscribers.html

Sub-challenge #3 

Get 100K followers on https://tiktok.com/@adrianvideoimage by the end of 2021.
  • Yesterday. 49.7K followers. Up 300.
  • Today. 50.2K followers. Up 500.
  • This is what I found out and what I did.
  • If your account is getting a lot of views and you are not engaging with the comments, Tiktok will stop showing your videos to more people.
  • So I started replying the all the comments that were left in the last 3 days.
  • What has Tiktok got to do with YouTube? New YT subscribers are coming from TT.

More

3 new challenges may be introduced soon if time allows. It's already started and ongoing anyway... Only not reported yet.
  • 100K Tiktok followers by the end of 2021... See above
  • Daily live stream for 30 days
  • 10K followers on LinkedIn by the end of 2021

YouTube Thumbnail Tip 2021

The 3 most important things about a YouTube video are the 3 Ts 
  • Title
  • Thumbnail
  • Watch Time.
 Here's the logic:
  • Title - People search for information by typing words in the search box. The videos with titles that closely match the search keywords will show up.
  • Thumbnail - When your video appears in the search result, it will be sitting among other similar videos. That's where the thumbnail must stand out and capture attention. 
  • Watch Time - Will the viewer watch your video all the way to the end? Or will they leave your before finishing half your video? The longer they stay, the better the Watch Time. Hence YouTube thinks your video is good and will show it to more people.

This post is about making that thumbnail, and here's what I discovered works best. 

  • Use big title text over an image - The font should be big enough to be seen in a tiny thumbnail.
  • Ensure the text is easily readable - Use contrasting colors, shadow, outline and backgrounds.
  • Use fewer words - Summarize your title - We want the viewer to see the title from a quick glance.
  • Include a list of agenda about your video - Let viewers know what you are going to present even before they play the video.
  • Place the text on the left hand side - This is so that your title can be seen when it is in a playlist.

My favorite thumbnail maker is Canva. It has a selection of ready-made templates.

You can replace your thumbnail anytime inside your Youtube Creator Studio.

Test different thumbnails and see which one bring in the most views for you.

7 ways to get more YouTube subscribers in 2021 

Let's look at the strategies that worked for SEO expert Brian Dean of Backlinko.com. (...and compare what I have done)
  1. Create power playlists organized by outcomes (okay let me do this)
  2. Publish videos longer than 10 minutes because they rank better (not true for my Channel but let's give it a go)
  3. Promote another video in the end screen (done that and still doing)
  4. Change The Branding watermark into a subscribe button (I have that but it's not a button so let's change it)
  5. Focus on quality not quantity (so far so good that's the way I do it)
  6. Reply to every comment immediately (I am doing this consistently)
  7. Write a compelling Channel description that includes the channel overview, the topics covered, who your channel is for, and a call to action to subscribe. (let's change mine)
...and 10 more! See the Backlinko blog post... 



Feel free to leave a comment or question.

PS:


What am I thankful for right now?
  • I am thankful to have a class to conduct at Inspizone today.
Is it the weekend yet? Let's clear clutter, spend family time, and more.

What do I need to see to be happy at the end of today? 
  • 1 live outdoor stream
What will stop me?
  • The topic of the day
How will I overcome any obstacle?
  • Just do it
What's not working?
  • So far so good. 
What did I learn?


What did I learn previously?
  • I can do one thing at a time. Cannot multi-task. 
  • Drop everything at 5 pm. Switch my mind. Change back tomorrow morning. 🥰
  • Fold time. Inception method. Make a video in a video stream. 
  • The top three gimbals people are searching for DJI OM4, Zhiyun smooth 4, and Zhiyun smooth Q2.
  • These are the topics with million searches. Other brand gimbal videos are slowing down my viewership. 
  • Should I buy the DJI OM4? Is the DJI OM5 coming out soon? The DJI OM4 was released in August 2020, so expect the DJI OM5 to be announced around August 2021. Buy DJI OM4. The number #1 talked about gimbal.










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